Troubles with I's

Epidemology vs. Epidemiology.

Children will imitate their piers and role models...
...Uh. Go, Kentucky!...?

If they see a teacher or sports figure smoking, they will be motivated to smoke. Thus keeping children from not smoking can largely be achieved by presenting to them community models of not smoking. This is called the "Paradigm Shift" theory of smoking prevention.

How is there a paradigm shift if they never introduce the concept of smoking in the first place?
Isn't that just censorship?

I need to stop there. I could go on all night...